It looks like Aaron Rodgers and the Green Bay Packers may have something to celebrate since they are predicted to win this Sunday’s Super Bowl according to the Internet. It could be a happy day for Aaron Rodgers and the Green Bay Packers on Super Bowl Sunday if the Internet chatter trends are accurate according a social media analysis company.
Internet chatter trends have correctly predicted the winner of the Super Bowl for at least four years and if the trend continues, it looks like The Green Bay Packers will be the winners – sorry Steelers.
According to data collected by social media analysis company Infegy, The Super Bowl team discussed most during the month of January ended up taking home the Vince Lombardi trophy every year since 2008.
According to Mashable.com
When the Pittsburgh Steelers played against the Arizona Cardinals in 2009, for instance, the Steelers were mentioned in Super Bowl conversations .48% more frequently than their opponent. Infegy did not collect data before 2008.
“I don’t think more buzz means more wins, it just seems likely that people would be talking more about the team that they believe likely to be the victor,” Infegy CEO Justin Graves says. “People predicting winners in their own conversations in forums on Fantasy football leagues, things like that.”
The gap between online discussion of the Packers and the Steelers is smaller than between any two Super Bowl teams the company has analyzed. In Super Bowl discussions, Green Bay was mentioned 12.28% of the time. Pittsburgh was mentioned 12.02% of the time.
Even though the buzz factor is close, however, the Packers are trouncing the Steelers in the sentiment game. Conversations around the Green Bay Packers were 78% positive in past month, compared with only 69% positive for the Pittsburgh Steelers during the same period. If Graves’s wisdom of the crowd theory holds true, the Packer’s higher frequency of positive sentiment should bode just as well for the team as their slight lead in online buzz.
Unfortunately Infegy’s data offers no good news for Steelers fans. If you couldn’t care less about the outcome of the Super Bowl, on the other hand, the good news is that you’re in good company — at least better than last year. General Internet discussion around the big game is down a full 26% from last year at the same time.
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